Career

Senior Manager, Brand Commercial

D2C & EC Enablement, Bangkok

Oversee and manage the D2C & EC Operations team, responsible for various aspects of seller operations on platforms such as Shopee, Lazada, TikTok Shop, and Shopify and others in the future
Develop and implement efficient processes and workflows to ensure smooth and effective seller operations, including product listing, inventory management, order fulfillment, and customer support.
Collaborate with cross-functional teams, including marketing, sales, and logistics, to optimize D2C and e-commerce operations and drive business growth.
Build and maintain strong relationships with platform partners and service providers to leverage their resources and support for successful operations.
Lead and guide the Affiliate Network & Operation team, facilitating partnerships and managing affiliate programs to drive traffic, conversions, and revenue.
Stay updated on industry trends and best practices in social commerce and live commerce, exploring opportunities to enhance the brand's presence in these areas.
Coordinate with the graphic design team to ensure visually appealing and effective graphics for D2C and e-commerce platforms, aligning with brand guidelines and marketing strategies.

8 years of experience in e-commerce enablement.
At least 3 years of professional experience in e-commerce enablement, internet startups, or renowned international brands in FMCG is highly desirable.
Have experience in team management at least 10 members
Familiarity with e-commerce platforms such as Lazada, Shopee, or TikTok is an asset, depending on the role level.
Bachelor's degree in Economics, Engineering, Business Administration, or a related field.

Navigating Dynamic Platform Ecosystems: Effectively managing and optimizing operations across multiple, evolving e-commerce platforms (Shopee, Lazada, TikTok Shop, Shopify, and future additions) requires continuous adaptation to platform-specific rules, features, and algorithms.
Balancing Team Management with Hands-On Operations: Leading a large D2C & EC Operations team (10+ members) while also being deeply involved in developing processes, executing business plans, and overseeing day-to-day activities demands strong delegation, prioritization, and operational expertise.
Ensuring Seamless Cross-Functional Collaboration: Successfully optimizing brand performance and customer experience hinges on effective collaboration with diverse internal teams (marketing, sales, logistics, graphic design) and external partners, which can be complex to coordinate.
Staying Ahead of E-commerce Trends: The rapid evolution of social and live commerce requires constant vigilance and proactive exploration of new strategies to maintain brand presence and competitive advantage in these emerging areas.
Driving Growth Amidst Intense Competition: Achieving ambitious business growth and KPIs for assigned brands in a competitive e-commerce landscape necessitates innovative promotional campaigns, efficient operations, and strong affiliate partnerships to drive traffic and conversions.